Apple has confirmed John Ternus as its next chief executive officer, with the longtime hardware engineering leader set to take over from Tim Cook on September 1, 2026. Cook will become executive chairman of Apple’s board, keeping him involved with the company as the leadership transition takes effect.
Planned Succession Puts Ternus at the Helm
Apple’s board approved the leadership change unanimously after what the company described as a long-term succession planning process. Cook will remain CEO through the summer and work with Ternus to support the handover before the new arrangement begins.
The transition also changes Apple’s board structure. Ternus will join the board on September 1, while Arthur Levinson, who has served as non-executive chairman for 15 years, will become lead independent director. Cook, in his executive-chairman role, is expected to assist with selected company matters, including engagement with policymakers around the world.
Who Is John Ternus?
Ternus is a veteran Apple executive whose career has been closely tied to the company’s hardware portfolio. He joined Apple’s product design team in 2001, became a vice president of Hardware Engineering in 2013, and joined the executive team as senior vice president of Hardware Engineering in 2021.
- Joined Apple in 2001 after working as a mechanical engineer at Virtual Research Systems.
- Became vice president of Hardware Engineering in 2013.
- Joined Apple’s executive team as senior vice president in 2021.
- Has overseen engineering work across iPhone, iPad, Mac, Apple Watch, and AirPods.
- Holds a bachelor’s degree in Mechanical Engineering from the University of Pennsylvania.
His appointment continues Apple’s pattern of choosing an internal successor with deep knowledge of the company’s product-development system. Ternus has been involved in multiple generations of Apple products and in the expansion of newer product lines, including iPad and AirPods.
Cook’s 15-Year Tenure Comes to an End
Cook became Apple CEO in 2011 after previously leading the company’s operations and supply-chain organization. During his tenure, Apple expanded beyond the iPhone into products such as Apple Watch, AirPods, and Apple Vision Pro, while building services including iCloud, Apple Pay, Apple TV, and Apple Music into major parts of its business.
Apple said annual revenue grew from $108 billion in fiscal 2011 to more than $416 billion in fiscal 2025. The company also reported that its active installed base had surpassed 2.5 billion devices. These figures underscore the scale of the business Ternus will inherit when Cook leaves the CEO role.
Challenges Await the Incoming CEO
Ternus takes over as Apple faces pressure to define a stronger position in artificial intelligence while maintaining the product ecosystem and services growth developed under Cook. Industry analysts have pointed to AI integration, new hardware categories, and competition from companies building AI-centered products as major tests for the next phase of Apple’s strategy.
The leadership change is not an immediate break with Apple’s existing direction. Ternus is a long-serving insider, and Cook will remain connected to the company as executive chairman. Still, the shift gives the new CEO responsibility for product priorities, technology investment, and the company’s response to a rapidly changing technology market.
What Happens Next?
Ternus will formally become CEO and join Apple’s board on September 1, 2026. Cook will move into the executive-chairman position on the same date, while Levinson becomes lead independent director. The transition places a hardware-focused executive in Apple’s top role and gives investors, employees, and customers their first clear indication of how the company’s next leadership era will begin.



